Sessions at An Event Apart Seattle 2009 about Amazon.com on Monday 4th May

Amazon.com isn’t flashy, but its pages hide secrets every designer should know about. In this entertaining presentation, Jared will share some of UIE’s latest research into the hidden treasures of (the) Amazon. Learn the simple yes/no question that increased revenues by more than $1 billion, the subtlety of Amazon’s security system, the hidden aspects of its business model (and why designers need to care), and more.