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News Search Optimization

A session at SES Chicago 2009

Tuesday 8th December, 2009

4:15pm to 5:30pm (CST)

News search engines offer a great way to receive targeted traffic related to breaking topics or to help with a public relations launch. In this session, we look at how to make use of press releases and news content to tap into the power of news search.

Moderator:
Lee Odden, SES Advisory Board; CEO, TopRank Online Marketing

Speakers:
Dana Todd, Vice President of Performance Innovation, Performics
Greg Jarboe, President & Co-founder, SEO-PR
Lisa Buyer, President & CEO, The Buyer Group

About the speakers

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Lee Odden

Author: OptimizeBook.com CEO @TopRank Online Marketing w/ insights on strategic Social Media, Search, Content & PR. Proud dad, world traveler, foodie.

This person is speaking at this event.
Greg Jarboe

SEO-PR president, YouTube and Video Marketing: An Hour a Day author, Rutgers CMD and Market Motive faculty member, Search Engine Watch and ReelSEO writer. bio from Twitter

This person is speaking at this event.
Lisa Buyer

#PR Pro mixed with social media, branding + SEO.

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danatodd

SVP Marketing @Performics. Old school kickn in new school of digital marketing. Walking change agent. Likes kitten memes. bio from Twitter

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When

Time 4:15pm5:30pm CST

Date Tue 8th December 2009

Short URL

lanyrd.com/syqhc

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Books by speaker

  • Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing

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