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Future of Web Apps London 2010 schedule

Monday 4th October 2010

  • HTML5: The Platform Apps Have Been Waiting For

    by Michael Mahemoff

    "Applications" have given way to "Apps" in recent years, and the distinction is a significant one. When we consider the things that make apps successful, we find an uncanny resemblance to the principles the web has always founded on - for example, fluid layout and sandboxed storage. Thanks to HTML5 and related enhancements, we now have a rich functionality built on these principles, making HTML5 truly capable as an App platform. This talk will identify the key technologies HTML5 brings, and explain how the concept of web apps is being formalised with initiatives like the Chrome Web Store, to be launched by Google later this year.

    At 9:45am to 10:25am, Monday 4th October

Tuesday 5th October 2010

  • The 37signals way: A look into the design process of 37signals

    by Ryan Singer

    37signals, the creators of hosted application including Basecamp and Highrise, have made a name for themselves by doing things differently, from their approach to business to the way in which they design their applications. In this presentation Lead UI designer and product manager Ryan Singer will guide us through their design and development process giving us a unique insight into how 37signals create and improve their products.

    At 11:55am to 12:35pm, Tuesday 5th October

    Coverage video

Wednesday 6th October 2010

  • Advanced Web App UX and Usability Design

    by Cennydd Bowles

    Seemingly insignificant design decisions can make the difference between a user experiencing joy or frustration when using your application. In this in-depth workshop you will learn strategies to help you design highly usable, intuitive and enjoyable web apps.
    What you'll learn:

    • How to research and understand both your users and your business goals
    • Why it's important to continually improve the UI and UX of your web app
    • How to test your designs with real users
    • How user feedback and critique inform your next steps
    • Strategies to track the impact of UI changes

    At 9:00am to 5:00pm, Wednesday 6th October

Unscheduled