4B: The Guardian's Open Strategy

The news industry is undergoing massive change. In particular traditional newspaper business models have been disrupted by the Internet. As Clay Shirky said: If the old model is broken, what will work in its place? To which the answer is: Nothing.... There is no general model for newspapers to replace the one the internet just broke". This is becoming an old story. But this year - news organisations are making their moves. Some are now adopting different models to try to survive - some are moving behind paywalls. The Guardian is taking a different, open approach. Last year we spoke at OpenTech about the beta of our Open Platform. In this talk we'll cover how the Guardian's open strategy has moved on and grown - our open strategy is much more than having a technology platform - it is a strategy being adopted across the organisation, from editorial to commercial depts. I'll illustrate how being open has changed the way we do things, and explain how our technology platform is having to evolve to work with these changes. (this is a double header: also in the same session - Francis Rhys-Jones of the Guardian gives an in depth view of the technology we are using to do this)
http://www.guardian.co.uk/open-p...

Also in this slot:

Open Platform: How it works - Francis Rhys-Jones
http://lanyrd.com/2010/opentech/...