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by Greg Savage
Case study: The Savage Truth
by Martin Hosking
by Jackie Maxted
Jackie is the founder of Australia’s number one independent consumer beauty website, beautyheaven.com.au, which delivers blog content to a highly engaged audience of around 120,000 unique visitors every month.
Jackie will discuss tips on building interactivity with an online audience which has been one of the keys to beautyheaven’s success
by Martin Hosking, Jackie Maxted and Carrie Choo
Juliet’s website and blog, Auto-Chic, will inspire you. Auto-Chic successfully challenged the “old guard” in the automotive (car) sector and set a new direction by focusing on the needs of customers, especially previously-ignored female customers. Juliet’s blog and website truly engages her audience, not only treating them with respect but offering competitions and exclusive content.
by Anil Sabharwal
Anil Sabharwal, Product Manager, Blogger, Google
Integrating blogs with other social media: Twitter, facebook etc
Using YouTube, podcasts and User Generated Content
Online publishing offers Australian women amazing career, business and personal development opportunities. In this opening keynote presentation, Sharon discusses her journey in the world of online publishing, offering you an insight into the trials and tribulations of blogging. Sharon will challenge the accepted definition of “blogger” and suggest the definition should now include the amazing variety of entrepreneurs, writers and publishers who see blogging as a core aspect of telling their story online – Her-Story.