Sessions at Web Directions @media 2011 about Mobile

Thursday 26th May 2011

• Six rules to designing amazing mobile apps

  by Brian Fling

  Building a mobile app isn’t easy. Regardless of chosen platform or technology creating a memorable mobile experience has some pretty intense challenges throughout. However if you can get it right it can have some incredible rewards and propel your brand in more ways than one. After spending ten years building mobile apps for some of the biggest companies in the world, author and mobile designer Brian Fling shares his six rules for building amazing apps that will either you get you started or improve upon your next release.

  • Mobile
  • Mobile Apps

  At 11:45am to 12:40pm, Thursday 26th May

  Coverage slide deck

• The mobile frameworks landscape

  by Jonathan Stark

  There’s little hotter in the world of web development right now than creating optimized web experiences and applications for mobile web enabled devices like iPhone, Android, iPad and webOS. Luckily, there’s a number of excellent HTML/​CSS/​Javascript frameworks to help developers create native-​​like experiences for these devices.

  In this session, Jonathan Stark takes an in depth look at several of these, including JQTouch, JQuery Mobile and SenchaTouch, comparing and contrasting their approaches, and most appropriate uses. As a developer looking to tailor experiences and applications for the mobile web, this will be an invaluable session.

  • jQTouch
  • jQuery Mobile
  • Mobile
  • Sencha Touch

  At 2:40pm to 3:35pm, Thursday 26th May

  Coverage audio clip slide deck

• What people want from mobile content

  by Relly Annett-Baker

  Ladies and gentlemen for your enjoyment, education and edification, may I present “The Rollercoaster Vaudeville Tour of Content Through The Ages!” Why should you join my session you ask? Because how we have treated content in the past is the key to understanding what people want from mobile content now. Mobile content has been a trending topic since 3150BC, you know.

  Come on a whirlwind tour of the story and see what we can learn about the future of content from the ancient wisdom of ages past, manuscripts that represent a life’s work, the power of a printing press, banned books and penny dreadfuls. I defy any of you to walk away thinking that no-​​one likes to read stuff on the web.

  • Content Strategy
  • Mobile

  At 2:40pm to 3:35pm, Thursday 26th May