Platforms of engagement: Choosing the right lakes for you to fish in

A session at The B2B Corporate Social Media Summit

Facebook: Work out once and for all how useful it is to B2B marketers

Where to hedge your bets: Do you need a presence in every forum?

Mirror image: Ensure the places you're engaging help you to achieve with your key business aims.

Lead generation: Which platforms work best to generate leads - and which are best avoided?

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