Vision or Mirage: Design the Difference

A session at Big Design Conference 2011

Saturday 16th July, 2011

4:00pm to 5:00pm (CST)

A clear Vision can drive a person, a company, and even a nation to success. A fuzzy vision, a mirage, can drive us to insanity. It’s a key difference between doing something crazy, and doing something crazy great. But clear Vision is not only available to the special few geniuses and dreamers. And in the absence of clarity, fuzziness will emerge. A team or organization can discover or create a clear Vision that will successfully inspire, bond, and guide them for years, then use it to draw the map and make decisions. Find out what Vision can do for you and how Design is actually the key role in creating it clearly.

About the speaker

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Phillip Hunter

Experience Design, Strategy, Management at Microsoft

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Time 4:00pm5:00pm CST

Date Sat 16th July 2011

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