Books in Browsers, 1994-2004

A session at Books in Browsers 2011

  • Michael Jensen

Thursday 27th October, 2011

11:30am to 12:30pm (PST)

Before the pads, before the apps, before even Javascript, there were Books In Browsers. Especially during the early years, audiences’ mental metaphors constrained what was effective (in terms of both reading models and business models), even when technologies enabled far more possibilities. An argument for constrained expectations of audience receptivity, even while laying the groundwork for future innovations, will be made.

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Michael Jensen


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Time 11:30am12:30pm PST

Date Thu 27th October 2011

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