Friday 28th October, 2011
4:00pm to 4:45pm
Creating an in-house digital-first publisher is not enough. Building a transmedia production house means competing with the motion picture and gaming industries. And the needs and expectations of readers are evolving rapidly. How can publishers compete in an unpredictable world? By building a solid foundation to support the business of today *and* tomorrow while taking a hard look at what it means to be a publisher in a networked, connected, always-on world.
Sign in to add slides, notes or videos to this session