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Quit Guessing: Using Math and Behavioral Economics to Win the Battle of Ideas

A session at Blogworld & New Media Expo LA 2011

E-Commerce is obsessed with conversion rates, but the effectiveness of E-advocacy is difficult to measure with online analytics because the final outcome is often determined in old fashioned meat-space. Political consultant JD Johannes will present proven methods to measure and maximize your impact.

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JD Johannes

Filmmaker, exercise enthusiast bio from Twitter

Next session in Room 150 B

2:45pm SEO for Specialty Content by Jim Brown

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