Regulated Content Issues: The Importance of Policies and Processes for Content in the Financial and Healthcare Industries

A session at Content Marketing World 2011

Thursday 8th September, 2011

11:15am to 12:30pm (EST)

Marketing experts from some of the most regulated industries in business – healthcare, insurance and finance – talk about how they produce content in their fields. Panelists will shares some of their best anecdotes and outline rules of the road when creating content with federal regulators (as well as their customers) in mind. What internal processes can help handle the external regulations? What are the common mistakes? What are some examples of great content in a regulated world?

About the speakers

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Scott Linabarger

Internet Marketing Manager at Cleveland Clinic bio from Twitter

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Chris Seper

MedCity Media founder. Tweeting about healthcare, starting a startup, fatherhood & the Cleveland life (in no order). bio from Twitter

This person is speaking at this event.
Brent Williams
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Katie Herbst

Marketing communications, social media and web marketing for Westfield Insurance bio from Twitter

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Time 11:15am12:30pm EST

Date Thu 8th September 2011

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