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B2B Success: How to Generate More Leads & Close Sales Directly on Your Site

A session at Conversion Conference East 2011

Generating more qualified leads and closing sales online is essential to your company’s revenue and profitability growth. Come see how successful B2B sites are using real-time account identification to deliver highly relevant, targeted content that increases lead generation, accelerates the sales pipeline, and improves existing customer satisfaction. You'll learn vital B2B e-commerce strategies to better convert both existing and new customers online, including how to match the customer’s buying process, reduce the complexity of your products online and translate customer needs to your corresponding products.

About the speakers

This person is speaking at this event.
Greg Ott
This person is speaking at this event.
Joe Rawlinson

Senior e-Commerce Product Mgr & Strategist, National Instruments

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When

Time 11:25am12:25pm EST

Date Wed 19th October 2011

Short URL

lanyrd.com/skbgb

Official event site

conversionconference.com

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