Keynote: Praxeology – Lessons from a lost science

A session at Conversion Conference

Thursday 1st December, 2011

10:45am to 11:30am (GMT)

Advertising and communication has changed immeasurably over the last twenty years. But our tools for understanding people and brands remain largely trapped in the 1970s – if that. Can a missing science fill in some of the gaping gaps in our knowledge?

About the speakers

This person is speaking at this event.
Rob Jackson

Founder, Conversion Thursday UK

This person is speaking at this event.
Rory Sutherland

Vice-Chairman, Ogilvy Group UK

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Conversion Conference

England England, London

30th November to 1st December 2011

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Time 10:45am11:30am GMT

Date Thu 1st December 2011

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