Campaign Management and its effect on the conversion rate

A session at Conversion Conference

Thursday 1st December, 2011

11:30am to 12:00pm (GMT)

When does a lower average page position actually deliver more conversions? How do people react and convert differently to text, image and video ad formats? What exactly is the relationship between Impression Share and Conversions? CEO of OnlineAdvertising.ie, Alan Coleman, will provide you with a key overview of campaign management and the effect it has on your conversion rates. This session will focus specifically on Google Ad Words and will therefore be of particular interest to those currently using the programme.

About the speakers

This person is speaking at this event.
Alan Coleman

CEO, OnlineAdvertising.ie

This person is speaking at this event.
Mike Potts

Group MD, Elisa Interactive

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Conversion Conference

England England, London

30th November to 1st December 2011

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Time 11:30am12:00pm GMT

Date Thu 1st December 2011

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