Thursday 1st December, 2011
3:45pm to 4:45pm
Design has been a powerful influencer for thousands of years. Learn how you can increase conversions by using colour, shape, grouping, placement, and other design principles to establish credibility, clarify your message, engage visitors, and drive action on your site. Discover how Information Architecture, best practices in usability, and the right design can decrease your bounce rates. This presentation provides design examples as well as techniques for testing why users leave your site.
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