Designing technology from content's perspective

Technology implements content. But often, there's a rivalry between them. There shouldn't be: if we want better content, we must create better technology that improves the creation and maintenance of it.

Content strategists must be involved in the technology conversations: how can we create tools that improve, not hinder, our work? There are many possibilities: what if the future CMS has an in-built library? Searched for topics you haven't covered in a while? Empowered your readers to join your creative process?

In this workshop, we'll discuss existing global CMS and content technologies and how they work. In groups, we'll innovate content technologies: CMS, social media platforms, mobile applications, tablets and more. Then we'll evaluate, discuss and test them. We'll even discuss in practical terms, how to bring these new ideas from the workshop into the real world.

What you'll learn:
1. The latest content technologies around the world.
2. How to innovate new content technology ideas, and how to evaluate them.
3. How to bring a content technology innovation through the planning stages.