Beyond Usability: Mapping Emotion to Experience

A session at dConstruct 2011

Friday 2nd September, 2011

11:00am to 11:30am (GMT)

Addiction or devotion? The complexity of our relationships between connected experiences, devices and people is increasing. Stanley Kubrick once said a film “should be a progression of moods and feelings. The theme, what‛s behind the emotion, the meaning, all that comes later”.

Design ethnographer Kelly Goto presents underlying emotional indicators that reveal surprising attachments to brands, products, services and devices. Gain insight on designing user experiences that map to people‛s real needs and desires.

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Kelly Goto

design ethnographer with mobile global focus bio from Twitter

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Time 11:00am11:30am GMT

Date Fri 2nd September 2011

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