KEYNOTE: Community Central: Empowerment through Engagement

How can you engage people around your resource area? Is a community different in today’s world of social media than it was in the zip codes you served ten years ago? What does an empowered community look like? Michele Payn-Knoper, CSP, will give you practical tips from her experience in building a virtual community and parallel social media use with her experience as an Extension volunteer. She serves as a resource to the agrifood business through Cause Matters Corp. and is the founder of #AgChat & #FoodChat on Twitter, a lively weekly moderated conversation that’s engaged over 10,000 people from 10 countries. She believes engagement is all about building community - whether you’re in person, on a webinar - or Twitter. This lively keynote will likely change your perspective on what community and conversation mean in 2011, so hold on for some action with MPK!