Monday 28th February, 2011
4:15am to 5:15am
Several mega-trends are converging and are poised to profoundly disrupt the industry: Mobile, Social Gaming, Serious Gaming, & the Gamification of life. Combined they present an enormous opportunity for companies, brands, game developers, & casual gamers. Together, they can empower entirely new Games for Good that integrate contemporary game mechanics with research-based methodologies, e.g., the Fogg Behavior Model, Behavioral Economics, Positive Psychology, Purpose-Driven Marketing, et.al.
This session will highlight the most recent trends, tools, & innovations that attendees can apply immediately to take advantage of this emerging market. Panelists include executives & leading academics representing Nike+, Stanford's Persuasive Technology Lab, XBox, Gameful.org, & the Quantified Self movement.
CEO/Founder @KairosLabs #behaviorchange gaming studio behind the Habitual mobile habit gaming network | Founder, @HabitDesign | Ex-Director, XBox LIVE bio from Twitter
currently: founding team, limeade: seattle quantified self organizer; previously, founding team, quickbase. Interested in design,data,health,mobile. Car nerd. bio from Twitter
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