Achievement Unlocked! - Gamification Explained From A Gamer's Point Of View

Gamification is a big topic currently. Andrzej Kozlowski gives us a different perspective by looking at it from a gamer’s perspective. Gamification has been around for a long time, he points out, in the form of loyalty programs an

All rules are set from above. And all rules are boundaries that players will seek to exploit and break. Rules need to be transparent, clear and fixed, but all rules are there to be exploited. This is the nature of gaming, Andrzej argues. Games are about competition, and by winning competitions you win bragging rights and status.