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by Josh Clark
From idea to polished pixel, this workshop explains how to create a mobile app that delights.
Learners will discover how to conceive and refine an app’s design in tune with the needs of a mobile audience—and their fingers and thumbs. This workshop teaches participants how to “think mobile” to plan and create app interfaces in tune with the psychology, culture, ergonomics, and context of an audience on the go.
Experienced designers and newcomers alike will uncover the shifts in mindset and technique required to craft a great app. This workshop isn’t (only) for geeks. It’s for everyone involved in the app design process—designers, programmers, managers, marketers, clients.
Learners will equip themselves to ask the right questions (and find the right answers) to make aesthetic, technical, and usability decisions that will make their apps a pleasure to use. The workshop focuses on generally on broad principles of mobile design, using examples from all major mobile platforms.
This full-day workshop is built on seven core sessions:
by Erin Hawk and Jonathon D. Colman
By reimagining the classic “I’m a Mac… and I’m a PC” commercials, this presentation helps attendees learn how two individual disciplines – User Experience design (UX) and Search Engine Optimization (SEO) – can work together to help customers succeed in their goals and, in so doing, redevelop their relationship while growing their business.
Using real-world examples, lots of humor, and group collaboration with the audience, this presentation will “Make It Better” by helping these two disciplines re-focus their strengths, approaches, and goals to support not only one another, but the customer as well.
30th March to 3rd April 2011