New versions of, and extensions to, HTML, CSS and JavaScript are revolutionizing web design, but the tools we UX professionals use to define both structure and behavior are frequently incapable of expressing the full range of web-native interactions. Designing experiences using native web code can help us overcome those limitations and make us better designers. In this presentation you'll learn about creating interactive prototypes that will thrill stakeholders, designers and developers alike.
Project site with code samples and slides: http://jenmatson.com/3layer/
By reimagining the classic “I’m a Mac… and I’m a PC” commercials, this presentation helps attendees learn how two individual disciplines – User Experience design (UX) and Search Engine Optimization (SEO) – can work together to help customers succeed in their goals and, in so doing, redevelop their relationship while growing their business.
Using real-world examples, lots of humor, and group collaboration with the audience, this presentation will “Make It Better” by helping these two disciplines re-focus their strengths, approaches, and goals to support not only one another, but the customer as well.