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Panel: Exchange data for rewards: How LBM, Voucher redemption and ecommerce can boost your revenue

A session at The Location Business Summit

Explore the power of vouchering, coupons and other time-boxed proximity-based deals and move into the next stage of LBS monetisation
Understand how best to scale a solution for redemption using NFC and QR codes
Master the art of ecommerce, understand the nuts and bolts of getting payment
Bridge the gap between Research Online Buy Offline(ROBO) and examine how to track ROI and consumer purchases with linked campaigns
Look to the future of Buy Online Redeem Offline trend and understand how best to aggregate reviews, proof of presence, social graphs and voucher features

Moderator: Paul Berney, CMO & Managing Director EMEA, MMA
Christian Geissendoerfer, CEO, YOOSE
Harriet Williams, Head of Digital Development, Debenhams Retail PLC
Stephen Rothwell, CEO, Eagle Eye Solutions

About the speakers

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Christian Geissendoerfer
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Paul Berney

CMO & MD for EMEA of mobile marketing association @MMA_EMEA bio from Twitter

This person is speaking at this event.
Harriet Williams
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Stephen Rothwell

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When

Time 4:25pm5:05pm AMT

Date Tue 24th May 2011

Session Hash Tag

#locbiz

Short URL

lanyrd.com/sfhkh

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