Sessions at Museum Computer Network (MCN) conference 2011 about Mobile

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Wednesday 16th November 2011

  • Workshop: Mobile Tour Content

    by Tim Svenonius and Amy Heibel

    How can we deliver the content that matters most to our visitors? How do we craft content that fosters engagement, interaction, and dialogue? The Mobile Tour Content Workshop will cover fundamental requirements of creating useful and engrossing content for mobile tours.

    We'll spend a portion of the workshop reviewing exemplary audio content, and we'll discuss what characteristics make mobile content really engaging. We will break into teams to write content scripts, then regroup to present and discuss them. Finally, we'll cover strategies for how participants can implement fresh new mobile tour strategies at their own institutions.

    At 9:00am to 12:30pm, Wednesday 16th November

Friday 18th November 2011

  • Connecting digital and physical worlds: Learnings from the IJdijken project

    by David van Zeggeren

    Room: Hong Kong
    Recently, a wave of smartphone and tablet applications for the museum-, heritage- and tourism sector came our way. In The Netherlands almost every cultural hotspot is digitally covered. How can we bring all these initiatives to the right people, at the right moment and on the right location? Sparked is developing a cultural tour, where the physical world really gets in contact with the digital, using QR-codes on location.

    At 9:00am to 9:30am, Friday 18th November

  • Public Space Storytelling Through Personal Mobile Devices

    by sherri wasserman

    Room: Hong Kong
    In order to instigate discussions towards a stronger design language for experiences enabled by personal mobile devices, this presentation addresses current mobile design development within the context of public space storytelling design, distributed and/or networked storytelling communications practice, effective personal mobile device use by other disciplines, and a small number of prototypes that support the necessity of experimentation.

    At 9:30am to 10:00am, Friday 18th November

  • History in Our Hands: Mobile activities for the school field trip

    by Jennifer Sly and Jesse Heinzen

    Room: Hong Kong
    The Minnesota Historical Society (MHS) is working on a new model for school field trips that will integrate mobile technologies into the school field trip experience that capitalizes on students’ natural behavior, promotes the development of 21stcentury skills, and bridges the gap between classroom and museum learning environments.

    The results of this development work is the project, History in Our Hands Project: Field Trips for the 21stCentury Learner,that will facilitate students, teachers, and parent chaperone’s exploration of a new upcoming exhibit at the Minnesota History Center. This mobile application will encourage these visitors to experience the exhibit space through play and investigation as well as to save photos, digital artifacts, and virtual items in a “digital backpack” for access and further activity in the classroom.

    At 10:00am to 10:30am, Friday 18th November

  • ArtClix: Mobile App development at the High Museum of Art

    by Nicole Cromartie and Julia Forbes

    Room: Hong Kong
    Julia Forbes and Nicole Cromartie will discuss the development of ArtClix, the High Museum of Art’s mobile app. Developed in collaboration with Second Story from Portland, OR for the Picasso to Warhol exhibition, ArtClix incorporates social media, community conversation, and visual recognition. The presenters will discuss the year long process – conceptualization, testing, interpretive writing, and implementation as well as provide a demonstration of the app.

    At 11:00am to 11:20am, Friday 18th November

  • New Challenges for New Media

    by Bruce Wyman

    Room: Hong Kong
    In this session on cross-platform content and experience development, we'll discuss using HTML5 for exhibit installations, developing for both iPhone and Android, and general insights and experience, some stumbling points, and guidelines for future development. Our goal in the session is to pull back the curtain a bit to how our studio develops for the museum world, our focus on storytelling as a core component, and what we see in the future for our peers inside and outside of museums alike.

    At 11:20am to 11:40am, Friday 18th November

  • Museum Tours and the Mobile Web

    by Emily Black

    Room: Hong Kong
    This session will cover the process and development of web-based applications designed to deliver mobile tour content for museums. The mobile web can allow institutions to leverage web-based technologies which they generally already support. But what are the challenges of sustaining a mobile program at your institution? There are lots of variables to consider from Wi-Fi and hardware support to deployment and training on the use of devices.

    At 11:40am to 12:00pm, Friday 18th November

  • iPad Enhance Public Tours: Research and Findings from the Minneapolis Institute of Arts

    by Scott Sayre

    Room: Hong Kong
    The large scren mobiile presentation format of the iPad presents new opportunities for museum tour guides to enhance group tours with a wide range of rich media. This session describes the best practices and apps indentified in a 6 month research project at the Minneapolis Institute of Arts.

    At 12:00pm to 12:20pm, Friday 18th November

  • Making Mobile Part of THE Strategy

    by Allegra Burnette, Rich Cherry, sebchan, Beck Tench, Nancy Proctor, Rose Sherman, Troy Livingston and rjstein

    Room: Hong Kong
    A panel presentation of mobile strategies at a range of institutions large and small, and how it connects departments and initiatives to create "a whole greater than the sum of its parts." In these wide-ranging discussions, conversants will present the key principles for mobile strategy and case studies of strategic mobile implementations in a range of organizations:

    1. Multi-organizational institutions, represented by the Smithsonian Institution & Balboa Park
    2. Art museums, represented by MoMA and the Indianapolis Museum of Art
    3. Science-based museums, represented by the Powerhouse Museum (in absentia) and the Museum of Life and Science, Durham NC
    4. History-based museums, represented by the Minnesota Historical Society

    At 2:00pm to 3:30pm, Friday 18th November