Sessions at Mobile Cloud Summit about Brand Marketing

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Wednesday 21st September 2011

  • Business in a Hyper-Mobile Age

    by Vishal Jain, Anne McCrossan, Leon Benjamin and Mark Richards

    Anne McCrossan is a good friend of Quadriga Consulting and has spoken at several events we’ve organised. Why? Because she’s got a wonderful business brain, knows social technology inside out, and she’s passionate about how businesses need to become social organisations to succeed in the socially networked age.

    We’ve asked Anne to run a discussion panel at the Mobile Cloud Summit focused on how the pervasive mobile cloud will affect businesses – and other types of social organisation. The session will touch on new types of social organisation, new hybrid applications that are presence and context aware, new types of marketing and consumer engagement. Anne will be joined by two mobile marketing experts.

    At 10:15am to 10:45am, Wednesday 21st September