Sessions at GigaOM Mobilize 2011 about App Stores

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Tuesday 27th September 2011

  • Building a Robust Developer Community

    by Marc Naddell, Brian Magierski and JP Finnell

    The app developer community is at the center of the industry shift moving from a “battle of devices" to a "war of ecosystems” (Stephen Elop). There are many segments of developers in the market ranging from enterprise developers and system integrators building B2B apps to startups, freelancers and agencies developing B2C apps. What does a robust developer look like? What are the elements of a healthy community? What metrics like app store community ratings and reviews apply? What are the unique challenges to working with internal vs external developers?

    At 5:05pm to 5:25pm, Tuesday 27th September