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Can we fall in love with things we can't see? As the bond between mobility and the cloud increases, we will need to design invisible and seductive service experiences. Device-to-cloud interactions will yield new products that will adapt to device capabilities and context. But as bright and attractive as the future might look, we have to consider the ethics of money-making in this new age. Who will own user data, and is pushing advertising going to ruin user experience? This and more is covered by leading design firm, Fjord.
To succeed in mobile, you need total engagement.What makes a high-engagement app? Is it design and UX? Social connectedness? Game mechanics? There are so many right answers and prescribed methods that it gets difficult for the developer and producer to understand. In this panel, we assemble some of the leaders behind the biggest apps out there to help shed light on what works for them and what might work for you. Come along and get some proven perspectives to take away.
26th–27th September 2011