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Oh, You Want to M-A-K-E Money? Surviving the Dying Daily Deal. Critical Global Strategies for App Monetization.

A session at GigaOM Mobilize 2011

AppCommerce is reaching every corner of the Global Market. By 2015, shoppers around the world are expected to spend $119 billion on goods and services via mobile phones. The burning question is: what now? How can publishers, carriers and brands dominate SoLoMo to develop meaningful consumer engagement AND increase commerce? Discover: What is AppCommerce? Why is AppCommerce the next evolution of SoLoMo? How to implement deliberate app monetization.

About the speakers

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Scott Sanchez

Director of Sales and Digital Media, Firebrand Media

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Gerry Goldstein

VP AppCommerce, Appconomy

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Steve Papermaster

Chairman and Co - CEO, Appconomy

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Michael Wolf

VP Research, GigaOM Pro

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When

Time 3:20pm4:00pm PST

Date Mon 26th September 2011

Short URL

lanyrd.com/shrfc

Official event site

event.gigaom.com/mobilize/

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