Will Enterprise Be The Game Changer For HTML5 And Tablet Apps?

A session at GigaOM Mobilize 2011

  • Sean Whiteley
  • Santiago Becerra

Tuesday 27th September, 2011

9:45am to 10:25am (PST)

For companies that have embraced device diversity, the decision to go with native or web-based mobile apps can cause analysis paralysis. While native apps provide richer functionality, in-house app developers have already standardized on HTML as the platform of choice for building B2B apps. Will enterprise lead the way in using cross-platform mobile development tools and mobile middleware platforms to get the job done? There is much anticipation and hype about the entry of tablet devices into the enterprise. Yet we are seeing very little innovation of applications that actually take advantage of the tablet's benefits. Is the future of the tablet simply replacing existing game consoles and e-readers, or will productivity be the app that really makes use of the tablet form factor?

About the speakers

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Sean Whiteley

SVP, salesforce.com

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Adam Blum

CEO, Rhomobile

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Nathan Clevenger

Chief Software Architect, ITR Mobility

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Santiago Becerra

Co-Founder and CEO, MeLLmo

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Chris Kemmerer

Director, Mobility Solutions, Verizon

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Time 9:45am10:25am PST

Date Tue 27th September 2011

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Books by speaker

  • iPad in the Enterprise: Developing and Deploying Business Applications

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