Sessions at National Association of Government Webmasters National Conference about Government

Thursday 15th September 2011

• Government Mobile and the Cloud

  by Robert Meza

  More and more companies are turning to the cloud for data storage and app development. The market for cloud services and products is expected to exceed $150 billion by 2013. Government agencies can benefit from learning how fast and easy it can be to deploy mobile apps utilizing cloud solutions.

  • Cloud
  • Government
  • Mobile

  At 11:00am to 12:30pm, Thursday 15th September

• iPad use in Government

  by Derrick Silas

  In this session, you will learn what the early adopters at the City of Enid are doing with iPad integration in government. The speaker will discuss best practices, case studies, and ways to integrate the technology into non-Mac environments and municipalities.

  Additionally, the speaker will discuss ways to use iPads in diverse environments. Finally, he will outline the Return on Investment (ROI) the City of Enid, Oklahoma has acquired by incorporating the iPad technology in government meetings.

  • Government
  • iPad

  At 11:00am to 12:30pm, Thursday 15th September

• Marketing? Who Needs That—We’re Government!!

  by Joe Rotella

  The real payoff from marketing your government or agency comes from focusing your thinking on more than just day-to-day business, but how to turn citizens into advocates for your initiative. Join Joe as he discusses the pillars of a marketing strategy. Discover how you can focus on how to use your marketing to build awareness and create relationships with your citizens and constituents. With a firm understanding of these marketing pillars, your efforts can move someone from initial awareness to advocate.

  • Government
  • Marketing

  At 2:00pm to 3:30pm, Thursday 15th September

• Transparency in government

  by Andy Brush

  Washtenaw County has developed an online open government site that delivers information on county finances. The process of developing the site has been a balancing act between raw openness in government and providing information in an understandable context. Andy will talk about the balancing act, the final product and the current state of open government.

  • Government
  • Open Government
  • Transparency

  At 2:00pm to 3:30pm, Thursday 15th September

Friday 16th September 2011

• Closing keynote: To Tweet or Not to Tweet?

  by Joe Rotella

  Join Joe Rotella as he examines social media use by governments and agencies. You know Joe will stir the pot and challenge your processes about when, how and, even if governments should engage in social media. You’ll leave this thought-provoking presentation buzzing!!

  • Government
  • Social Media

  At 9:00am to 10:30am, Friday 16th September