What Can Enterprise Apps Learn From Consumer Product Design?

More and more, it seems truly innovative applications that see runaway success share common themes: design and simplicity. By designing for simplicity, tools are becoming easier to understand, acquire and operate. So why is collaboration getting the short end of the stick? In this session, we'll bring together a leading technologist and a consumer brand innovator who are collaborating on how they can bring common sensibilities and attractiveness back to collaboration efforts. After all, things designed well attract users and therefore, see actual use!