by Steven Gerhardt
Join us to learn about how to chart a course for making the right business driven decision to implement Exceptional Web Experience, Portal, and WCM solutions in the cloud. This session will showcase best practices from multiple customers with cloud based Portal/Portal NOW and WCM solutions to show you how to chart your own course in evaluating and executing Exceptional Web Experience solutions in the cloud. Come and learn the ins and outs of what you need to find the right solution scope, business case elements, and critical success factors - tapping into successful engagements from IBM and Ixion.
Context is key. The best web experiences feel custom fitted to a user's preferences, device, location, social networks, and behaviors. Recently announced, IBM Project Northstar is IBM's vision and multi-year roadmap for how organizations can create next-generation online experiences that meet the evolving needs of today's customer. During this session, we'll share the the vision and capabilities that will enable organizations to create “next generation”, differentiated web experiences that attract and retain the best customers, improve brand loyalty, and lower operational costs.
Come and hear the actual steps it takes to move toward your first Mobile Solution using Mobile Portal Accelerator. Hear not only the technical implementation, but the practical business details to think through when bringing your business to mobile devices. We'll share the details of this successful implementation from business requirements definition, user design considerations, through solution rollout. We'll also demonstrate the user experience and mobile services used by the transportation drivers and staff as well as discuss integration with social into existing and new mobile solutions.