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First Wave of “Social Web” is Over

A session at Pivot Conference 2011

  • John D. Hayes

Monday 17th October, 2011

9:00am to 9:20am (EST)

First there was the Web. Then Web 2.0. Then the Social Web. Beyond the buzzwords, what role is Social taking on in the marketing mix of big brands? If the heady, early days of the Social Web are behind us, what lies ahead?

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John D. Hayes

Chief Marketing Officer, American Express

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When

Time 9:00am9:20am EST

Date Mon 17th October 2011

Short URL

lanyrd.com/srdth

Official event site

2011.pivotcon.com

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