The Quest for ROI

A session at Pivot Conference 2011

Monday 17th October, 2011

3:00pm to 3:40pm (EST)

Social has sizzle, but where's the steak? What are the appropriate measures of ROI for social-centric marketing? And how can bottom line benefits be extracted from new marketing tools?

About the speakers

This person is speaking at this event.
Natalie Petouhoff

Chief Evangelist and Strategist, Dr. Natalie

This person is speaking at this event.
Michael Jaindl

Chief Client Officer, Buddy Media

This person is speaking at this event.
Kristine Welker

Chief Revenue Officer, Hearst Digital

Coverage of this session

Sign in to add slides, notes or videos to this session

Tell your friends!


Time 3:00pm3:40pm EST

Date Mon 17th October 2011

Short URL


Official event site


View the schedule



See something wrong?

Report an issue with this session