Add an eventThe Great Debate: The Value of Earned, Paid, and Owned Media… What Works?
A session at Pivot Conference 2011
Marketers have always had to pay their way to audience attention. Now, though, we have earned media and new forms of owned media that brings brands new ways to reach out and touch customers and prospects. Which is the best way to go, the best mix?
About the speakers
This person is speaking at this event.
Chief Executive Officer, Technorati
Coverage of this session
VideoThe Great Debate: The Value of Earned, Paid, and Owned Media… What Works? (vimeo.com)
31 more videos from Pivot Conference 2011
Sign in to add slides, notes or videos to this session
