Sessions at Publishing App Expo about Findability

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Thursday 8th December 2011

  • The Essential Business Roadmap to Social Media & Mobile Marketing

    by Natalie Henley

    Adapt or Die…Which Do You Choose For Your Company? Our goal as business owners is to attract the right customers and persuade them to buy, but with people searching in a myriad of different places, how do I ensure that my business gets found with Social Media? Social Media Sites like Twitter, YouTube, LinkedIn and Twitter ARE SEARCH ENGINES! Hey is the App Store a Search Engine or the Droid Marketplace? ABSOLUTELY! You’ll walk away from this session inspired with new ideas and a greater understanding of how to leverage Social Media for Findability and how keyword research can help find you, including what tangible steps you can take to be successful on the key Social Media sites

    At 3:00pm to 4:00pm, Thursday 8th December