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Digital Advertising: Wrangling Pixels from Print to Mobile to Billboards

A session at Publishing Xchange

When print went digital we spent two decades resetting the standards. Now that digital has gone haywire – from web to tablets to mobile to billboards – we’ve got our work cut out for us once more. When your palette shrinks from 1024×768 to 128x96, how do you redesign a banner that bops?

We can’t pretend that we’ve got all the answers just yet, but join three busy practitioners in this action-packed session and find out how the top ad wranglers are roping the beast.

About the speakers

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Frank Loversky

Provider of software products & services that help media publishers streamline their operations. bio from Twitter

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BArt Van Looy

Passionate about PDF, Working in the graphical & cross media publishing industry, New Media, Technology, Gadget Geek. Travel Addict ! bio from Twitter

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Steven Hart
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Thad McIlroy

Publisher of www.thefutureofpublishing.com. Electronic publishing analyst. bio from Twitter

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When

Time 11:15am12:05pm EST

Date Wed 23rd March 2011

Short URL

lanyrd.com/sddmw

Official session page

www.publishingxchange.com/…s

View the schedule

Topics

Books by speakers

  • Rose Is a Rose

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