Monday 7th March, 2011
9:30am to 10:15am
The sales operations function will be the driving force for productivity improvements in 2011, however, significant organizational and structural changes will be required within these teams. In this session, Michael Gerard, VP of IDC's Sales Advisory Practice, will share the steps needed within a sales organization to create a best-in-class sales operations function. Michael will provide best practices insight from sales operations teams at the technology industry's largest and best-performing companies; a framework to help identify key weaknesses and gaps in your sales operation's current structure; and essential guidance to enable the transition to the next-generation sales operations team.
Speaker: Michael Gerard, VP, Sales Advisory Practice, IDC
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