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by Lisa Buyer
How Social is Your Website?
Is your site a wallflower? Are you missing the friends, follows and shares because your website is anti-social? Get the social media "personality check" up at SES. Learn how your site can make new friends, get more leads and increase visibility by adding some fresh socialization tools and strategies.
This session talks through some of the trickier issues that SEOs have encountered across their career, and gives an insight into how they noodle through problems that at times just didn't make sense. Pages that stopped ranking, when there were no apparent spider stoppers, news pages that weren't in the index until exactly 7 days had passed, and news pages that failed upon crawling despite them returning a 200 server code are some examples of strange SEO encounters that will be discussed. This session will help you formulate a plan of attack when you encounter your own, seemingly unexplainable, issues on your site.
14th–18th November 2011