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Social Media has changed the playing field in CRM, some companies are embracing this change and using it to help develop stronger, more transparent relationships with their customers.
Learn how different companies have used Social Media to develop meaningful relationships and recommendations and how you can take key steps to develop your online reputation. How are traditional CRM systems dealing with an exploding number of social CRM channels?
We will also look at the future of Social CRM and the increasing value it will have in organisations.
An exploration of this emerging field with case studies from the leading practitioners in the UK and a discussion about best practice for working with social media and CRM.
A group of community specialists will discuss and debate openly about what we have to do now to build future communities. We will begin with defining what communities are now and define what we would like them to look like - embeddable chips, Virtual worlds, augmented reality, thinking hives, a meta loop of tech with a social layer on top - the posibilities are endless.
But if we want this to be our future, we need to create the building blocks now to get there. This public roundtable will be open to the public who will feed in questions and comments as we try to figure out what we need to do next to advance what we are already doing.
7th–11th February 2011