Tuesday 6th December, 2011
10:45am to 12:00pm
For the first time, web-enabled mobile devices like smartphones and tablets are outselling computers as people increasingly want to be online everywhere. Kleiner Perkins internet visionary Mary Meeker has deemed the next five years as the era of "SoLoMo" – the intersection of social, local and mobile, and if your marketing strategy isn’t in alignment with this megatrend you’ll be missing out on huge opportunities. This session looks at check-ins, daily deals and local search opportunities through the lens of social media.
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