Sessions at SXSW Interactive 2011 about Process on Monday 14th March

View as grid

• Your Web Developer Thinks You're an Idiot

  by Babette Pepaj

  "What we have here is a failure to communicate." This famous line (spoken to Paul Newman in Cool Hand Luke) aptly describes the relationship that can develop between a Web site publisher and the site's developer. We'll examine real-world examples (some hilarious, others downright frightening) and discuss strategies to help non-techie entrepreneurs communicate effectively with their tech/development team.

  This panel will help your bootstrapped startup avoid being taken for a ride.

  LEVEL: Intermediate

  • Bootstrapping
  • Communication
  • Entrepreneurship
  • Process
  • Startups

  At 12:30pm to 1:30pm, Monday 14th March

  In Rio Grande A, Marriott Courtyard Austin Downtown/Convention Center

• The Last of the Launch-and-Leave-'Ems

  by Peter Parkes, Anjali Ramachandran, Mel Exon and Conrad Lisco

  Negotiating the new handover. Agencies are building fewer static campaign-oriented sites and more platforms, communities and services. Cutting the apron strings between agency and digital product immediately after launch doesn't make practical sense, but maintaining the relationship indefinitely is costly for the client and creatively stifling for the agency. This panel will explore solutions that are most likely to be beneficial to both parties as well as the members of the service they are trying to build: a new plan for launch, propagation and perpetuation.

  • Agencies
  • Process

  At 3:30pm to 4:30pm, Monday 14th March

  In Ballroom F, Austin Convention Center

  Coverage slide deck