by Allison Driscoll, Andy Pearson, Joel Kaplan, Justin Clemens and Victor Pineiro
Learn to future-proof your social media efforts so they don’t go the way of MySpace. The right social networking content, contests, features, news, etc, works across multiple platforms so that if you lose a follower on Twitter, you gain a fan on Facebook. This panel will give you social media secrets and tips to build an audience on every platform and create content that doesn’t rely on any of them.
LEVEL: Beginner