Sessions at SXSW Interactive 2011 on Saturday 12th March in Room 204

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• The Lean Startup: 10 Reasons Most Startups FAIL

  by Eric Ries, Parker Thompson , Ash Maurya and Pascal-Louis Perez

  Eric Ries (Co-founder of IMVU / Author & Founder of “The Lean Startup”) is sought after worldwide for the methodology he advocates for both startups and large companies. In this session, Eric explains why most startups fail, how The Lean Startup has revolutionized entrepreneurship, and what you can do TODAY to improve your odds of building a game-changing product. Then you’ll hear case studies on Lean Building from folks who’ve iterated the hell out of their products…and won.

  • Entrepreneurship
  • Lean Startups
  • Startups

  At 9:30am to 10:30am, Saturday 12th March

  In Room 204, AT&T Conference Center

  Coverage write-up slide deck

• The Lean Startup: King of the Apps Showdown

  by Robert Scoble, Dave McClure, Bill Boebel and Stacey Higginbotham

  Who will win the King of the Apps Showdown? YOU DECIDE! Play judge alongside Robert Scoble, Eric Ries, Dave McClure, Bill Boebel, and Stacey Higginbotham for a startup showdown. The winner gets $10,000 in cash & prizes, provided by the awesome folks at Rackspace.

  • Entrepreneurship
  • Lean Startups
  • Startups

  At 11:00am to 12:00pm, Saturday 12th March

  In Room 204, AT&T Conference Center

• The Lean Startup: Pirate Metrics for Design & Distribution

  by Dave McClure, Janice Fraser, Laura Klein and Ian McFarland

  Dave McClure debuts ‘Startup Metrics for Pirates: The Sequel’ – it’s your chance to better understand design, distribution, and proper use of expletives. Following Dave’s talk, you’ll get to hear case studies from some of the most effective ‘Lean UX’ designers and developers this side of the Mississippi. This session is sponsored by 500 Start Ups.

  • Lean Startups

  At 12:30pm to 1:30pm, Saturday 12th March

  In Room 204, AT&T Conference Center

  Coverage slide deck

• The Lean Startup: Your Startup Sucks. Pivot to Win.

  by David Cancel, Sean Ellis and Manuel Rosso

  The difference between success and failure is your ability to pivot – fast. Learn how to more quickly recognize the signs of a pivot point, and how to pull the trigger when it counts. This session is sponsored by 500 Start Ups.

  • Entrepreneurship
  • Lean Startups
  • Startups

  At 2:00pm to 3:00pm, Saturday 12th March

  In Room 204, AT&T Conference Center

  Coverage slide deck

• The Lean Startup: Steve Blank on NextGen Entrepreneurs

  by Steve Blank, Hiten Shah and Andres Glusman

  Steve Blank is one of the world’s leading experts on entrepreneurship – nab a seat if you’re lucky and get the inside track on what it takes to be a NextGen Entrepreneur, how company-building is changing, and how you need to up your competitive edge. This session is sponsored by 500 Start Ups.

  • Entrepreneurship
  • Lean Startups
  • Startups

  At 3:30pm to 4:30pm, Saturday 12th March

  In Room 204, AT&T Conference Center

  Coverage slide deck

• The Lean Startup: Building Legendary Products

  by Jeff Smith and Farbood Nivi

  Thousands of users isn’t cool. Know what’s cool? MILLIONS OF USERS. Jeff Smith (CEO, Smule) gives us a look inside Smule, a company has produced hit after hit of #1 apps. Following Jeff, we’ll hear from Farbood Nivi on the success of Grockit, and what it takes to go from concept to legend. This session is sponsored by 500 Start Ups.

  • Lean Startups

  At 5:00pm to 6:00pm, Saturday 12th March

  In Room 204, AT&T Conference Center

  Coverage slide deck