"What we have here is a failure to communicate." This famous line (spoken to Paul Newman in Cool Hand Luke) aptly describes the relationship that can develop between a Web site publisher and the site's developer. We'll examine real-world examples (some hilarious, others downright frightening) and discuss strategies to help non-techie entrepreneurs communicate effectively with their tech/development team.
This panel will help your bootstrapped startup avoid being taken for a ride.
So you’ve tumbled down the rabbit hole into the world of freelancing and you’re ready to make it a legit career so your friends stop thinking you’re unemployed. But how does it actually happen? Should you take the red pill... or the blue one? Do you have to grow a big agency or outsource work to India? Maybe neither. Designing a successful business takes vision, organization and communication mixed with grit and determination. And our panel guests are in the thick of it—building a business together and ready to share their successes and failures with you.
11th–15th March 2011