Sessions at SXSW Interactive 2011 about Law and Social Media on Monday 14th March

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• The Legal Ramifications of Saying “I’m Sorry”

  by Daniel Goldman, Chris Morran, Fred Taylor, Molly DiBianca and Paula Berg

  Is your legal team hindering your social media success? Is someone redlining every blog post, tweet, and comment you compose, costing you valuable time, sterilizing your messages, and taking the “social” out of “social media?” In a court of law, is there really a difference between the words “I’m sorry” and “I regret?” Join a panel of career apologists and apologetic lawyers to understand what the legal risks of saying “I’m sorry” really are, how companies like Southwest Airlines get away with it every day, and how to craft an air-tight apology.

  LEVEL: Intermediate

  • Law
  • Social Media

  At 11:00am to 12:00pm, Monday 14th March

  In Ballroom F, Austin Convention Center

  Coverage sketch note