The Art of Enchantment

A session at SXSW Interactive 2011

Sunday 13th March, 2011

12:30pm to 1:30pm (CST)

Worldwide introduction of Guy's new book. This presentation is for people who have a great product or service but not a lot of money. Learn how to enchant people using word-of-mouth marketing, Twitter, Facebook, and presentations so that they become your raging, inexhorable thunderlizard evangelists.

LEVEL: Beginner

About the speaker

This person is speaking at this event.
Guy Kawasaki

Author of Enchantment: The Art of Changing Hearts, Minds, and Actions. Former chief evangelist of Apple. Co-founder of Alltop. bio from Twitter

Next session in Ballroom D

2pm Keynote: Christopher Poole by Christopher Poole

65 attendees

  • Stan Phelps
  • Sachin Agarwal
  • Jon Burkhart
  • Alessio Gianni
  • Alissa Hurley
  • David Beach
  • Betsy Weber
  • Ross Boucher
  • Sean Patrick Henry
  • Briankrat
  • Bruno Alves Mendonça
  • Calvin Conaway
  • Christina Ng
  • Clementine Gallot
  • Dan Berger
  • Daniel Heaf
  • Dean Cruse
  • David Krumlauf
  • Don Cruse
  • Mr. Addenbrooke
  • jessica moreno
  • amanda grandel
  • Greg Berry
  • Guy Kawasaki
  • Hart
  • Bob Jansen
  • Jason Reynolds
  • Jenn Howard
  • Jean-Luc David
  • Joshua Duncan
  • Jeff Whitmire
  • Kate Page
  • keithmcarthur
  • Kevin Powers
  • Katy Roth
  • Koen Verhagen
  • Michael Koukoullis
  • kusum thummalapalli
  • Kyle West
  • Larry Lieberman
  • Lindsay Tanchuk
  • luciemclean
  • Chris Carter
  • Malo Girod de l'Ain
  • MaryTreseler
  • Matt Keeler
  • Justine Jordan
  • Michiel Berger
  • Michael Grosch
  • Mike Bianchini
  • Monica Kumar
  • Noland Hoshino
  • Tim Holden
  • Chris O'Connor
  • Pat Allan
  • Patricia Marinho
  • Raphaëlle Heaf
  • Jeff Wallace
  • Shaku Selvakumar
  • Siu Rui Quek
  • Steven A. Lowe
  • techstil
  • R. Kyle Everett
  • William Eggers
  • Web Barr

42 trackers

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  • Chris Heathcote
  • Bill Day
  • Bryan Jones
  • Ben Unsworth
  • Keith Chu
  •  Chris Heuer
  • Cliff Whitecoat
  • Dustin Mihalik
  • Davide 'Folletto' Casali
  • Garry Tan
  • Hans verschooten
  • Herb Zoota
  • Hillary Hartley
  • Iskander Smit
  • Jake Przespo
  • Jen Lee Reeves
  • Jess Williamson
  • Orson Ka'ili
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  • Kyle Martin
  • Lauren Parker
  • Liang Shi
  • lovisa
  • jerett fulton
  • Nicole Hennig
  • Christian Giordano
  • Online Prism
  • Pelle Sten
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  • Peter Fasano
  • Rachel Coldicutt
  • Trish Lawrence
  • Salim Virani
  • Raj Samuel
  • Selena Ricks
  • Shelley Cook
  • Tan Lam
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When

Time 12:30pm1:30pm CST

Date Sun 13th March 2011

Where

Ballroom D, Austin Convention Center

Session type

Solo

Session Hash Tag

#enchantment

Short URL

lanyrd.com/scqfd

Official session page

schedule.sxsw.com/…event_IAP5618

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Topics

Books by speaker

  • APE
  • Enchantment
  • Reality Check

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