It's Not Tv, It's Social Tv

How is social media changing the TV experience for good? Over the past ten years, we've seen television become truly interactive, from SMS voting on American Idol to real-time audience feedback via Twitter and Facebook becoming a part of everything from CNN to Oprah to Late Night with Jimmy Fallon; at the same time, web series have built millions of viewers on places like YouTube, iTunes, and XBox Live. Now a new wave of always-connected mobile apps, set-top boxes, and gaming platforms are making entertainment more social, location-aware, and connected than ever. Our panel of television and web producers and representatives from top social networking platforms will talk about how they're enabling social viewing and collaboration between producers, stars, and audiences in real-time to create new kinds of TV experiences.

LEVEL: Beginner