Designing for Silence: Using Email for Good

A session at SXSW Interactive 2011

Saturday 12th March, 2011

3:30pm to 4:30pm (CST)

Every service you use bombards you with email. Status updates, notifications, nudges. Whether you call it spam, bac'n, or even just effective, it's certainly annoying. We can do better, though. We can create web apps that get more valuable, not less, when users don't visit every single day, and we can use email in more valuable ways to greater effect.

This session will explore a few product and interaction design strategies to embrace this silence between your product and the user. We'll also look at how business models can adapt to value mindshare over visits, and how to surgically use email to it's best effect.

LEVEL: Intermediate

About the speaker

This person is speaking at this event.
M Jackson Wilkinson

Founder of @WeSprout, formerly of @Posterous, @LinkedIn, @Viget, singer, speaker, writer, ginger. bio from Twitter

Next session in Ballroom C

5pm Web Anywhere: Mobile Optimisation With HTML5, CSS3, JavaScript by Bruce Lawson

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When

Time 3:30pm4:30pm CST

Date Sat 12th March 2011

Where

Ballroom C, Austin Convention Center

Session type

Solo

Short URL

lanyrd.com/scrcy

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